New logo design for RVNAhealth rebranding
New logo design for RVNAhealth rebranding
New logo design for RVNAhealth rebranding
Continuum of Care image composed of four interlocking circles representing the four categories of service within RVNAhealth
Continuum of Care image composed of four interlocking circles representing the four categories of service within RVNAhealth
Letterhead, envelope, business card and note card reflecting new visual brand identity for RVNAhealth rebranding
Letterhead, envelope, business card and note card reflecting new visual brand identity for RVNAhealth rebranding
Marketing kit cover depicting the Continuum of Care image which represents the positioning that formed the bases for RVNAhealth’s rebranding
Marketing kit cover depicting the Continuum of Care image which represents the positioning that formed the bases for RVNAhealth’s rebranding
Marketing kit interior reflecting new brand identity which includes two curved pockets containing service flyers, letter and business card
Marketing kit interior reflecting new brand identity which includes two curved pockets containing service flyers, letter and business card
Four sample service flyers outlining RVNAhealth’s in-home, on-site and community health care services
Four sample service flyers outlining RVNAhealth’s in-home, on-site and community health care services
Four individual trifold service brochures reflecting the new RVNAhealth brand identity
Four individual trifold service brochures reflecting the new RVNAhealth brand identity
RVNAhealth print ads conveying the four service categories that make up their Continuum of Care
RVNAhealth print ads conveying the four service categories that make up their Continuum of Care
RVNAhealth annual report cover and interior pages announcing rebranding
RVNAhealth annual report cover and interior pages announcing rebranding
Sample pages from RVNAhealth Design Guidelines containing images and instructions for creating new material as part of the rebranding initiative
Sample pages from RVNAhealth Design Guidelines containing images and instructions for creating new material as part of the rebranding initiative
Pages from the Design Guidelines reflect a new color palette, typography and photography to demonstrate their relevance within a visual brand
Pages from the Design Guidelines reflect a new color palette, typography and photography to demonstrate their relevance within a visual brand
Design Guideline pages providing sample layouts of corporate collateral documents
Design Guideline pages providing sample layouts of corporate collateral documents
RVNAhealth services brochure detailing the four service categories which form their Continuum of Care and that defines their new brand identity
RVNAhealth services brochure detailing the four service categories which form their Continuum of Care and that defines their new brand identity

RVNAhealth

Brand Identity

Fifteen years ago we gave Ridgefield Visiting Nurse Association a new visual brand identity. Their primary goal was to broaden the communities they serve within Fairfield County, Connecticut. Additionally, they wished to develop recognition and a rapport amongst a younger demographic. Given that, they became know as RVNA.

Fifteen years later they now serve over 30 towns across Fairfield, Litchfield and New Haven counties. As their geographical reach expanded, so too has their services. They now offer a comprehensive range of in-home care, on-site care and community health care services. From pediatric care to hospice care, they provide exceptional care for all ages and stages of life. Consequently, this continuum of care model now defines their unique position within the marketplace.

With that in mind, their Continuum of Care approach forms the blueprint for a full rebranding initiative. To that end, they are now known as RVNAhealth…for lifelong Care and Wellness.

Graphic design services include:

rebranding
brand identity
logo design
print literature
print ad campaign
digital ads
Powerpoint
corporate collateral
social media assets
signage
design guidelines